Thanks to the latest findings from telephone regulator company Ofcom, it has become clear that the UK has the best figures for internet take-up and usage in EU.
Across the EU there are dozens, if not hundreds of internet provider companies, which indicates in itself the extent of the internet’s presence in modern life. OF the findings it was reported that the UK came out on top in terms of internet usage and take-up.
The exact figures show that the UK has the highest broadband take up at 83% of households having an internet connection, as well as the lowest number of people who have never used the internet 8%. This is immediate indication that the internet is something that is inextricably connected to our lives, which means of course it is also used extensively for business.
The simple fact that 77% of people have made purchases online over the period of one year. While that might be angled from the personal perspective, personal purchases, it of course demonstrates that the business aspect of the internet has to be a significant presence too, otherwise these purchases could not be made.
From a business perspective, this means that those who reside in the UK are the ones most likely to be exposed to your business opportunities. In terms of the fact that all of this data is in relation to the five biggest economies in the EU this is extremely good news for the UK. Ed Richards, Chief Executive of Ofcom has agreed with this sentiment and said “this is excellent progress for the UK, but there is more to be done”.
While the report lists 8% of people as having never used the internet and 17% as not having an internet connection in their home, this will change over time and presumably this is what Mr Richards is referring to. There will ultimately be a 100% take up rate as the way businesses operate as well as the necessity to use the channels of communication develop and concrete themselves in everyday life. Mr Richards went on to say that he would like the availability of superfast broadband to expand so that as many people as possible can experience the fastest service possible.
In terms of superfast broadband, 9% of UK residents have access to the service and when this is compared to the UK’s nearest rivals Spain at 6% it is clear that there is still a long way to go.
If you are interested in learning more about how the internet can assist with your business contact EuroDigiTel, they have a series of different services which may work for you and your business.
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